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Old 08-11-2004, 08:14 PM   #1 (permalink)
AndyK
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Free Press article on the marketing of the Chrysler

Interesting article on the lessons learnt from the Pacifica launch and why the 300Cs aren't more noticible as different from the other 300s (also implying that the SRT may not be that distinctive from the regular models, which is a mistake IMHO).
http://www.freep.com/money/autonews/...e_20040810.htm
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