Chrysler 300C & SRT8 Forums banner

1 - 12 of 12 Posts

·
Administrator
Joined
·
23,437 Posts
Discussion Starter #1
Now we REALLY will have a say. This is coming in a few days folks. Got a question or suggestion about safety, quality or technology? Now you can have some input!!! No other car maker does this. Go Chrysler!!!
--------------------

Chrysler LLC First in Industry to Launch Innovative Online Customer Advisory Board
  • Chrysler LLC leads industry with launch of online Customer Advisory Board to create ongoing two-way dialogue with customers
  • Chrysler LLC partners with Passenger®, the leader in on-demand customer collaboration
  • Customers may submit Chrysler LLC Customer Advisory Board applications at www.ChryslerListens.com
Auburn Hills, Mich., Mar 24, 2008 - Leading with innovation, Chrysler LLC launches industry’s first online Customer Advisory Board to establish ongoing two-way dialogue with customers and gain their insights on product features and technologies. The online Customer Advisory Board’s closed forum leverages the leading-edge technology of Passenger, which is the leader in on-demand customer collaboration, to engage customers in active collaboration about products and business efforts.

“Through our online Customer Advisory Board, we have a new platform to engage our customers in two-way dialogue so we can harness their insights and vehicle dreams as we move quickly to develop and refine technologies and products,” said Deborah Meyer, Vice President and Chief Marketing Officer, Chrysler LLC. “Chrysler designers and engineers have always had a pulse on the market to deliver segment-leading products, but the launch of the Customer Advisory Board gives us a new way to connect with our customers to be even more responsive and innovative.”

Chrysler LLC, together with its interactive agency Organic, tapped Passenger to create the Customer Advisory Board’s closed online community that will allow for ongoing two-way dialogue. Passenger will provide a combination of social networking, community building and collaboration technologies in an intuitive and scalable platform. With its leading-edge software-as-a-service technology, Passenger is providing Chrysler with the ability to facilitate customer collaboration, build advocacy and apply analytical technologies in one single platform.

"The Passenger platform will help Chrysler spark innovation and satisfy a shared desire for meaningful change through ongoing collaboration with its customers," says Justin Cooper, Co-Founder and Chief Innovation and Marketing, Passenger. "Involving customers in the process promotes active participation and those customers who feel more informed have the ability to share more favorable opinions about Chrysler with their peers, the truest form of advocacy."

Organic, an Omnicom company, remains Chrysler LLC’s interactive agency of record for all digital communication, including the design, development and ongoing maintenance of Chrysler, Jeep® and Dodge brand sites, ChryslerListens.com and the Customer Advisory Board.

“Brands that listen thoughtfully to their customers and put them in the middle of their organizations will win in this era where the customer’s voice is both strong and visible,” said Joe DiMeglio, Vice President of Engagement Management, Organic. “We are incredibly excited about this ground-breaking initiative and helping Chrysler gain an even deeper understanding of their customers — the foundation of all exceptional brand experiences.”

How it Works
To participate in the Customer Advisory Board, consumers are invited to submit an application at www.ChryslerListens.com. Participants must be 18 years or older, a United States resident and hold a valid driver’s license.
Beginning in late March, Chrysler will begin the initial phase of the Customer Advisory Board, which is a three- to four-week period when Chrysler will introduce the members to the process and the company.

Once introduced, Chrysler will begin the ongoing dialogue with the Customer Advisory Board members by engaging the community with live, facilitated sessions where they may view media, respond to polls and engage with other members. There will also be discussion sections that allow members to discuss a variety of topics on their own time during a four-week period. Examples of topics may include environmental, safety, quality or technology. Other features include activities to stimulate member creativity and polls for quick feedback on topics. In addition, members may create their own profile and connect with each other through the message center.

About Passenger
Passenger® is the technology leader in on-demand Customer Collaboration. Through Passenger-powered Customer Collaboration, companies gain insight, drive innovation and build advocacy. Passenger combines leading social networking, collaboration and analytics technologies into a single intuitive platform, delivered Software-as-a-Service. Founded in 2005 with offices in Los Angeles, Palo Alto and New York City, the company is privately held and backed by Shelter Capital Partners, StarVest Partners and Steamboat Ventures.
----------------

Bernie
 

·
Registered
Joined
·
541 Posts
This will be VERY cool - if they use it well, that is, and people give respectful/constructive input and feedback.
 

·
Registered
Joined
·
169 Posts
Now we REALLY will have a say. This is coming in a few days folks. Got a question or suggestion about safety, quality or technology? Now you can have some input!!! No other car maker does this. Go Chrysler!!!
--------------------

How it Works
To participate in the Customer Advisory Board, consumers are invited to submit an application at www.ChryslerListens.com. Participants must be 18 years or older, a United States resident and hold a valid driver’s license.

----------------

Bernie
Thats too bad for us.

cheers
 

·
Administrator
Joined
·
23,437 Posts
Discussion Starter #4

·
Premium Member
Joined
·
10,829 Posts
Hmmm, now where have I seen this post before?!

Actually, what was really telling was being able to talk with Chrysler Execs. at the Spring Festival! I'll go back later and send in my comments.

bruno
 

·
Administrator
Joined
·
23,437 Posts
Discussion Starter #7
Hmmm, now where have I seen this post before?!

Actually, what was really telling was being able to talk with Chrysler Execs. at the Spring Festival! I'll go back later and send in my comments.

bruno
Speaking of which, any updates for me on that???

Bernie
 

·
Administrator
Joined
·
23,437 Posts
Discussion Starter #9

·
Registered
Joined
·
300 Posts
chrysler

Too late , too bad ... These bozo's should have listen to us alone time ago .
This is why there in big trouble financially and are too late to meet the demands of us , the consumer !
My dealers (sales department ) sent me a notice in the mail saying they were "VERY" interested in buying back my 300c AWD before my lease was up and tried to "SCREW" me on another car - Big Time !!!
Is this their way of saying - "a sucker is born every minute" ?
That was it for me , I'll return my car in 2009 and buy another brand .
B D HEMI:twak:
 

·
Registered
Joined
·
541 Posts
Too late , too bad ... These bozo's should have listen to us alone time ago .
This is why there in big trouble financially and are too late to meet the demands of us , the consumer !
My dealers (sales department ) sent me a notice in the mail saying they were "VERY" interested in buying back my 300c AWD before my lease was up and tried to "SCREW" me on another car - Big Time !!!
Is this their way of saying - "a sucker is born every minute" ?
That was it for me , I'll return my car in 2009 and buy another brand .
B D HEMI:twak:
Gotta remember, though, that Chrysler != Chrysler dealer. I've often found that the dealers are horrible - but that's not a direct reflection on the compnay itself.

I can see the inference, though, and I went through this with my BMW a while back. I had a problem with the dealer, and went to BMW corporate. BMW corporate was unwilling (and, honestly, rather rude IMHO) to help me, saying that all dealers are independant. That works fine for a corporate structure, but honestly when I see "BMW", I just see "BMW". I don't see their corporate structure, I don't see their dealer structure, etc.

So, I can see your concern here. Chrysler needs to improve its dealers. I'd agree with that.
 

·
Administrator
Joined
·
23,437 Posts
Discussion Starter #12
For those having specific dealer issues there are other ways to let Chrysler know.

Report specific vehicle and dealer issues via one of these channels:
Phone
1-800-992-1997
Email
Send us a message
Mail
Chrysler Customer Assistance Center
P.O. Box 21-8004
Auburn Hills, MI 48321-8004

It's true, Chrysler can't tell dealers how to run a private business, but they sure as hell can't cut them out of the picture. All complaints are kept in each dealer's file. It's part of Project Genesis which will trim the fat. GM and Ford are doing this as well.

Bernie
 
1 - 12 of 12 Posts
Top